Southwestern Academy was founded by Maurice Veronda, who came with his family from northwest Italy. He started the school in 1924, and personally directed its growth until 1961. The school continues today as a non-profit educational corporation under the direction of his son, Kenneth Veronda, and a Board of Trustees.
The San Marino Campus is part of an original Spanish grant later legalized by Abraham Lincoln. The old ranch had been planted in orange and avocado trees when Southwestern opened in 1924. Pioneer Hall, the original building, was the home of a former California governor.
The school’s name recognizes the unique spirit of the Southwestern United States. The double-arrow design of the logo commemorates indigenous villages that were located along the streams at both our California and Arizona campuses before European settlement.